The hit concert film “Taylor Swift: The Eras Tour” will join the Disney+ streaming service on March 15.
Walt Disney Co. announced Wednesday that it has secured streaming rights to last year’s hit film in a deal that demonstrates, once again, the enormous appeal — and economic prowess — of the pop superstar.
The film was one of the biggest hits of last year. Distributed by AMC Theaters, “Taylor Swift: The Eras Tour” raked in $96 million in ticket sales in its first four days at the domestic box office – the biggest opening ever for a concert film. It became the 10th highest-grossing film of 2023 in the United States and Canada with an estimated $179 million, according to the measurement company Comscore.
Worldwide, the film grossed over $260 million.
This arrangement continues Swift’s association with the Burbank entertainment giant. Disney+ is already home to Swift’s “Folklore: Long Pond Studio Sessions,” which saw the singer perform intimate renditions of tracks from her Grammy-winning eighth studio album at New York’s Long Pond Studio.
The expanded “Taylor version” of the Eras Tour film will include songs not featured in the theatrical release, including the “Folklore” single “Cardigan” and unspecified acoustic performances (likely taken from the rotating “surprise songs” portion of the film). Swift set).
Disney has not revealed what it is paying for streaming rights to the concert film.
Swift was the big winner at the 66th Annual Grammy Awards on Sunday night, winning album of the year for “Midnights” and setting a new record for most wins by an artist in the category. most prestigious of the annual ceremony. Swift announced the April release of a new album, “The Tortured Poets Department,” earlier in the evening when she accepted the award for pop vocal album.
The North American leg of Swift’s Ticketmaster greatest hits tour is estimated to have grossed more than $700 million in ticket sales and elevated the “Cruel Summer” hitmaker to billionaire status. The concert film was filmed during Swift’s six-night stay at SoFi Stadium in Inglewood.
The global pop sensation has since taken her concert overseas. She is expected to perform several concerts in Tokyo this week before her boyfriend, NFL superstar Travis Kelce, attends this year’s Super Bowl in Las Vegas.
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